Responsibility:

  1. Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns

  2. Design, build and maintain our social media presence

  3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

  4. Identify trends and insights, and optimize spend and performance based on the insights

  5. Brainstorm new and creative growth strategies

  6. Plan, execute, and measure experiments and conversion tests

  7. Collaborate with internal teams to create landing pages and optimize user experience

  8. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

  9. Instrument conversion points and optimize user funnels

  10. Collaborate with agencies and other vendor partners

  11. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

  12. Devising strategies to drive online traffic to the company website.

  13. Tracking conversion rates and making improvements to the website.

  14. Developing and managing digital marketing campaigns

  15. Utilizing a range of techniques including paid search, SEO and PPC.

  16. Overseeing the social media strategy for the company.

  17. Managing online brand and product campaigns to raise brand awareness.

  18. Managing the redesign of the company website.

  19. Improving the usability, design, content and conversion of the company website

  20. Responsibility for planning and budgetary control of all digital marketing

  21. Evaluating customer research, market conditions and competitor data.

  22. Review new technologies and keep the company at the forefront of developments in digital marketing.

Application Closing Date – 31st January, 2020

Send your CV to hr@protectionplusservices.net with the advertised position as your subject.